PHILOXENIA – Hotelia, consistently over the past few years, highlights a distinct tourist destination in the country each time, serving as a pillar for its promotion by showcasing its unique characteristics.
The purpose of this initiative is to bring the destination’s richness to the forefront through its impressive landmarks, historical and cultural heritage, and gastronomic identity.
The honored destination each year holds a prominent position within the exhibition, enjoying a range of significant and special privileges that enhance its participation and strengthen its visibility. These include:
- A central exhibition stand in a prime location within the exhibition area, ensuring maximum visibility.
- Enhanced promotion through all available communication channels of the event.
- Active participation of a destination representative in the press conference held prior to the opening of the exhibition.
- Participation in thematic and innovative activities integrated into the rich program of parallel events during the exhibition.
- The awarding of an honorary distinction as recognition of the destination’s participation and contribution by the organization’s administration.
